Pricing for every stage # Start free. *Scale every blue line.* Start free, then get your own dedicated number for $99 per month. Sign up during the sale and the 50%-off price stays yours for as long as the plan remains active. [Start in the sandbox](https://missblue.dev/signup) [Compare plans](#plans) Choose your starting point ## Start free. Launch with your own number. Test the API and Message Center in the free sandbox, then add a private dedicated number when you are ready to talk with customers. Setup fee waived Save $479 on every line you start this month. Setup is normally $479 one-time, per line. Start before October 31 and it is nothing. ~$479~ $0 24 days left Limited-time sale · 50% off **Lock in half price forever.** Sign up during the sale and keep paying **$99/month per Dedicated number** for as long as your plan stays active. 01 · Build Free Sandbox API testing **$0** to test before launch Try the API, send test messages, and see how replies work before choosing a live number. - API access for testing - Send test messages and see replies - Message Center preview - No live number needed [Create a sandbox](https://missblue.dev/signup) For testing only. The sandbox does not give your business a live customer-facing number. 02 · Launch Dedicated Everything unlimited Normally $198/month **$99** per month locked in forever Dedicated numbers 1 $99 × 1 line **$99/month** - A private number for each line - Unlimited messaging — reply back and forth with anybody who has answered you - No per-message usage charge - 500 regular call minutes included with every line - SMS fallback and RCS, so a non-Apple phone still hears from you - Voice notes and images, sent and received - Unlimited contacts and team access - API, integrations, and team inbox included - Optional: FaceTime Audio and phone calls, per line — or both for $300 [Start with 1 number](https://missblue.dev/signup?numbers=1) Sign up during the sale to lock in 50% off the regular $198 monthly price for as long as the plan stays active. Add to any dedicated number ## Calling, when you want it Optional upgrades on a per-line basis, at the launch price for as long as the plan stays active. Add them to one number or all of them, and turn them off again whenever you like. ### FaceTime Audio Normally $350/month **$250** /month per line Unlimited minutes · around 2× the pick-up rate Call from the same number your customers already message, over Apple's network. A name they recognise gets answered; an unknown number gets ignored. No per-minute charge, and optional recording. ### Phone calls Normally $100/month **$75** /month per line 2,500 minutes included · on top of the 500 every line gets Ordinary phone calls to any number, from your line. Top up with more minutes whenever you need them — there is no cap on how far you can upgrade. ### Both, on one line A line doing real calling wants both — FaceTime Audio for the customers who answer a name they recognise, ordinary calls for everybody else. Unlimited FaceTime minutes, plus 2,500 phone minutes and the 500 every line includes. Upgrade for more any time. $325 bought separately · $450 at the regular price. $450/month **$300** /month per line 03 · Operate Managed deployment ### Enterprise Run many numbers, teams, organizations, or critical workflows with dedicated equipment and a support plan built around your operation. **Custom** volume pricing and service terms - Guaranteed service terms and dedicated hardware - Dedicated account manager - Faster help when something goes wrong - Migration and onboarding support [Explore Enterprise](https://missblue.dev/enterprise#enterprise-inquiry) Dedicated hardware, guided migration, better controls, and multi-organization discounts. Plan details ## What is included—and how to keep every line healthy. No separate phone-service usage charge is added to Miss Blue plans. Your selected plan price, optional add-ons, one-time requests, enterprise terms, and any charges stated in an order form still apply. 01 30+% rolling reply rate ### Healthy line guidance Target 30 new outbound conversations per line each day. A 30–50 range may be appropriate only when the line maintains healthy engagement and the rollout is reviewed with the Miss Blue team. 02 No inbound message meter ### Unlimited incoming Incoming messages and replies are unlimited commercially. The new-conversation recommendation applies to outbound threads started with new contacts—not replies or ongoing conversations. 03 Included capability ### Scheduled texts Prepare a relevant message in advance and schedule it for the appropriate time, while preserving consent, local-time awareness, and an available response path. 04 Inbound-first workflow ### Text for Info Invite someone to text a published keyword or prompt to receive information and begin a two-way conversation from an explicit inbound signal. 05 Web-to-message handoff ### Website chat widget Turn website interest into a Miss Blue conversation so the contact can continue after leaving the page and your team keeps the thread in one place. 06 $205 specific-area request ### Local number options Request a number aligned with a local ZIP code where inventory permits. A specific area-code request is available for a $205 one-time fee and remains subject to availability. 07 $100/mo + $250 setup ### Conversational AI add-on Add a Miss Blue-managed conversational AI workflow for $100 per month with a one-time $250 setup fee. Connecting your own agent through the standard API remains included. **Recommended operating baseline** Start at no more than 30 new outbound conversations per line per day and maintain at least a 30% reply rate over a rolling seven-day period. Discuss higher-volume rollout and additional best practices with the Miss Blue team. Everything included ## Unlimited where your business should not have to count. “Unlimited” describes the commercial plan: Miss Blue does not meter these features into separate paid tiers. It does not remove consent requirements, acceptable-use rules, or technical controls that protect the platform. 01 ### Unlimited messages Hold real two-way iMessage conversations without counting message segments or worrying about per-message overages. 02 ### Unlimited contacts Build the contact list and conversation history your business needs around one included Miss Blue number. 03 ### Unlimited team access Let the people responsible for the relationship work from the shared Message Center without seat-based pricing. 04 ### Full API access Connect your product, CRM, workflows, or AI agents to the same business line and conversation platform. 05 ### Real-time events Receive conversation and message activity so your application can maintain durable workflow state. 06 ### Integrations included Connect the tools your team already uses through Miss Blue integrations, automation platforms, or the API. Two ways to work ## Start with the app. *Build with the API.* Dedicated plans do not split the team surface and developer surface into separate upgrades. Both participate in the same Miss Blue platform around the same granted numbers. No code required ### Message Center Add contacts, share conversation history, manage replies, and work from the browser as your complete customer conversation platform. [Explore Message Center](https://missblue.dev/features/message-center) Build when ready ### API and agents Connect a CRM, application, workflow, or AI agent while keeping an authorized person ready to continue the same conversation. [Explore the API](https://missblue.dev/imessage-api) Pricing transparency ## The advertised price is the useful price. Sandbox API testing starts at $0 before a production number is required. Dedicated The regular price is $198 per number each month. Sign up during the sale to lock in $99 per number for as long as the plan stays active. Usage Messages, conversations, contacts, team access, and included platform capabilities are unlimited commercially. API API access and real-time conversation events are part of the plan, not a separate developer upgrade. Enterprise Larger and multi-organization deployments can add an SLA, dedicated hardware and support, advanced controls, onboarding, and volume discounts. **80%** higher response rates **37%** more attributed revenue Internal observations reported by Miss Blue beta customers compared with their SMS outreach. Results vary; measure the performance of your own audience and workflow. [Read the study.](https://missblue.dev/imessage-response-rate-study) Frequently asked questions ## Straight answers about every Miss Blue plan. Can I test the Miss Blue API for free?+ Yes. The $0 Sandbox is designed for testing API credentials, request flows, events, and the Message Center before moving to a live production number. How does the 50%-off sale work?+ Sign up during the sale and lock in 50% of the regular monthly price on a new Dedicated plan: $99 per month for each Dedicated number. The sale price continues for as long as that plan stays active. The offer does not discount add-ons, one-time fees, or custom Enterprise agreements and is available only while displayed on this page. How much does a dedicated Miss Blue number cost?+ Each Dedicated number is normally $198 per month and is on sale for $99 per month. Sign up during the sale to keep that price for as long as the plan stays active. Select the number count on this page to see the discounted monthly total. How many new conversations should one line start each day?+ Start with no more than 30 new outbound conversations per line per day and maintain at least a 30% reply rate over a rolling seven-day period. A 30–50 daily range may be appropriate for a healthy line only after discussing the workflow and best practices with Miss Blue. This recommendation does not count incoming messages, replies, or ongoing threads as new outbound conversations. Are incoming messages unlimited?+ Yes. Incoming messages and replies are unlimited commercially. Safety controls and the plan’s acceptable-use requirements still apply. Are there separate phone-service usage charges?+ No separate carrier or phone-service usage fee is added to the Miss Blue plan. The selected monthly plan, optional add-ons, one-time requests, enterprise terms, and any charges expressly listed in an order form still apply. Does Miss Blue include scheduled texts, Text for Info, and a website chat widget?+ Yes. Scheduled texts support planned follow-up; Text for Info begins a conversation from an inbound keyword or prompt; and the website widget can hand web interest into a persistent Miss Blue conversation. Consent, timing, identity, and opt-out requirements still apply to every workflow. Can I request a local or specific area-code number?+ Miss Blue can request a local number based on a ZIP code where inventory permits. A specific area-code request costs a one-time $205 fee and remains subject to number availability. How much is the Conversational AI add-on?+ The optional Miss Blue-managed Conversational AI add-on costs $100 per month plus a one-time $250 setup fee. Standard API access remains included for customers connecting and operating their own AI agent. What does unlimited mean?+ The Dedicated plan does not commercially meter messages, conversations, contacts, team access, Message Center use, API access, events, or included integrations into separate paid tiers. Responsible-use, consent, acceptable-use, platform-safety, and technical controls still apply. Can I add more than one iMessage number?+ Yes. Add dedicated numbers at $99 each per month. At higher volumes or across multiple organizations, contact Miss Blue for enterprise deployment terms and number discounts. Do we pay separately for the Message Center?+ No. The complete shared Message Center is included, so the team can manage contacts and conversations directly without building an inbox. Does API access cost extra?+ No. Full API access and real-time conversation events are included in the same plan. What is included with Enterprise?+ Enterprise can include a deployment SLA, dedicated support and hardware, a dedicated account manager, priority incident response, migration onboarding, multi-organization number discounts, and advanced access, number, and policy controls. Exact commitments are defined in the enterprise agreement. Does unlimited mean unsolicited bulk outreach is allowed?+ No. Unlimited is a commercial pricing term, not permission to ignore consent, opt-outs, applicable law, acceptable-use rules, or platform-safety controls. Miss Blue is built for expected, relevant, two-way conversations. Explore the platform ## See what the unlimited plan can power. [For developers ### iMessage API Build two-way blue-bubble conversations into your product or agent. Explore](https://missblue.dev/imessage-api) [For teams ### Message Center Use a complete shared conversation platform without writing code. Explore](https://missblue.dev/features/message-center) [For Apple contacts ### FaceTime Audio calling Call from your blue line without carrier Spam Likely labels. Explore](https://missblue.dev/features/facetime-audio-calling) [For every phone ### Outbound calling Call any dialable number from your Miss Blue business line. Explore](https://missblue.dev/features/outbound-calling) Start before you commit ## Your sandbox is *free.* [Test the API](https://missblue.dev/signup) [Explore Enterprise](https://missblue.dev/enterprise)